Your carta dei vini, alive in about five minutes.
Photograph your paper wine list. Alba turns it into a digital list your guests open right at the table, browse by the glass, and explore with an AI sommelier.





Five minutes at the pass, and the list is live.
- 1
Photograph
Snap your wine list with the Scanner app. Add the food menu too, if you like.
- 2
Review
Alba reads every bottle. You confirm and adjust in plain words, not settings.
- 3
Publish
One tap creates a public link and a QR code for the table.
- 4
Pour
Guests scan, browse by red, white, rosé or sparkling, and ask for a pairing.
Hospitality first. The technology stays backstage.
Alba was shaped around wine service, not the other way around. It speaks the language of the room and keeps every decision in your hands.
The list is yours. Alba just helps it reach the table.
Carta dei vini, regions, appellations, vintages. Never OCR jargon or import wizards.
Every entry stays editable, and the sommelier recommends only from your own cellar.
A link or a QR opens in any browser. No app to download, no account to create.
The guest experience meets the table in the language your guests already read.
They ask the way they would ask a sommelier.
Guests can browse the full list, or simply talk. Alba answers only from your bottles, and pairs with the menu you scanned.
What restaurateurs ask first.
Do we need new hardware?
No. Any phone with the Scanner app for setup, and any browser for your guests.
What about a wine the AI does not know?
Alba only serves your list. You add, edit or hide any bottle, and it recommends nothing you do not pour.
How long does setup really take?
About five minutes for a typical list. A very long list takes a little more.
Can guests read it in their own language?
Yes. The guest experience runs in Italian and English out of the box.
Who is behind Alba?
Alba Wines is published by FEELD SRL, based in Pinerolo (TO), Italy.
Turn your wine list into a conversation.
Start with the Scanner and have a digital list, QR and AI sommelier ready for the next service.